Vertical Performance 2017-11-03T17:59:37+00:00
Dynamic Creative Technology
Vertical Performance
Advertising Formats

Vertical Performance

Jivox published the industry’s first benchmark study in 2016 comparing the performance of personalized ads vs rich media. This study also looks at key verticals and analyzes high impact triggers and performance metrics for each vertical. See examples of ads below that exemplify triggers being used to personalize messages. Read the report to learn how dynamic content ads, vertical-specific triggers and metrics can help you accelerate conversions!

* indicates the highest impact trigger for the specified vertical.

E-COMMERCE

High impact triggers: Retargeting*, Demographics, Time, Weather

LANE CRAWFORD

Trigger:
Retargeting
See full demo

CARS.COM

Triggers: Geography,
Retargeting, Language
See full demo

RETAIL

High impact triggers: Geography*, Demographics, Retargeting

BOSE

Triggers:
Retargeting, Language
See full demo

REI

Triggers: Geography,
Demographics, Weather.
See full demo

CPG

High impact triggers: Demographics/Family Composition, Time, Language

AVEENO BABY

Triggers:
Time of Day, Weather
See full demo

LACTAID

Trigger:
Time of Day
See full demo

AUTO

High impact triggers: Retargeting, Geography, Demographics, Language

CARMAX

Triggers:
Retargeting, Language
See full demo

TOYOTA

Triggers:
Retargeting, Language
See full demo

TRAVEL

High impact triggers: Language*, Retargeting, Time

CAYMAN ISLANDS

Trigger:
Retargeting

TIGER AIRWAYS

Triggers:
Prospecting, Retargeting
See full demo

Jivox IQ’s Server enables programmatic delivery of lightweight, personalized ads, videos and email in all formats and for all screens.

SEE SAMPLE AD FORMATS