Creative Advertising Strategy2018-11-02T17:52:38+00:00

“Large global brands
with rich, complex data sets
and diverse geographic footprints
should consider Jivox”

The Forrester Wave™: Creative Advertising Technologies, Q4 2018

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Jivox Named a Creative Advertising Technology Leader

Jivox was among the select companies that Forrester invited to participate in its The Forrester Wave™: Creative Advertising Technologies, Q4 2018. In this evaluation, Jivox was cited a Leader. The findings were based on Jivox’s

  1. 5 out of 5 score in the Creative Strategy, Personalization/Dynamic Variables, and Proprietary Decisioning Capabilities criteria
  2. 5 out of 5 score in the Cross Channel/Format Capabilities criterion
  3. Integration with owned channels (e.g., site personalization and email) and investment in customer journey analytics and optimization.
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“Jivox’s customer references described its solution as sophisticated in its ability to handle complex versioning and characterized the company as adaptable and highly open to client feedback.”

“One client reference noted that it had generated 350,000 assets through the vendor in the past year in 22 languages, across countries and regions, and with a dozen-plus products.”

The Forrester Wave™ is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave are trademarks of Forrester Research, Inc. The Forrester Wave is a graphical representation of Forrester’s call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change.