Jivox

Princess Port Bed and Breakfast in Half Moon Bay, California provides luxurious oceanfront accommodations on Miramar Beach. Each of the properties offer four rooms with private bath, high-end amenities and activities offsite that include golf, ocean kayaking, horseback riding, fishing, art galleries and wine tasting.

Short on bookings for the upcoming summer season, Princess Port B&B needed to find a way to attract incremental guests. They had experimented with Internet banner ads and search-related listings, but were unimpressed with the results.

Princess Port Bed and Breakfast was intrigued by the affordability of Jivox's offering. Leveraging a range of stock imagery available with AdSlate, Princess Port created an online video ad that featured a couple holding hands and walking on a beach. To further enhance the communication, they added a music track and text which read "Looking to getaway? Check out the best Bed & Breakfast in Half Moon Bay, CA." The call-to-action featured a link to a promotional coupon that offered viewers a discount on their next reservation.

Upon running its ad on the Jivox Network, Princess Port Bed and Breakfast reported a tripling of its web traffic, with 85% of new guests redeeming the online coupon. Princess Port was booked at full capacity that summer (not to mention the many customers that they had to turn away).

"Jivox is a great value. We only spent $500 for 40,000 views of our ad, and completely booked our rooms for the busiest time of the year. Jivox has proven itself as a great way to drive traffic to our site"

- Mirek Boruta, Entrepreneur, Princess Port Bed and Breakfast

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