Jivox

Media Planning, Campaign Management & Online Distribution of Video Ads

Planning and executing media plans for online video ads can be quite challenging, much like planning media for display ads, site selection, campaign budgets, durations allocation of media, etc. and ad positions all need to be defined and communicated to publishers and/or ad networks. In addition to media planning, delivery of the assets to the publishers can also be very cumbersome due to the myriad types of video file formats, transcoding issues and more.

The Jivox platform enables advertisers, marketers and media planners to create and run video advertising campaigns and place orders directly to publishers or ad networks along with all of the specifications required to correctly traffic the ads. Jivox also generates tags that will be used to traffic the ads correctly with all of the tracking mechanisms in place so that the video ads can be tracked as soon as the campaigns goes live. From a single console, campaigns can also be paused, edited and restarted with all such actions communicated directly to the publisher or the ad network.

Creating a video marketing campaign with Jivox is simple. Use the Campaigns tab to select your online video marketing campaign elements, add interactivity to your video ads and set a campaign schedule & budget. Then, with a simple click of the mouse, your video ad is on its way to the target audience that you specified.

Unlike other ad platforms that only focus on distribution via ad units, the Jivox ad platform provides a variety of additional distribution options for video ad campaigns in order to get a 360-degree exposure to the brands and products being promoted.

Distribution options include:

Maximize your reach by leveraging all campaign types.

  • Online Video Advertising campaign
  • Embed a video on a website campaign (Free!)
    • Post your video ad on your website or on a blog.
    • Improve organic search engine results for your web site.
    • Engage and build trust with visitors.
    • Free your web site from the bandwidth required to host videos.
  • Email campaign (Free!)
    • Email your video to customers and friends.
    • Includes a custom video landing page for your business.
    • Includes a free video listing in the Jivox Business Directory.
  • Video sharing site campaign (Free!)
    • Upload your video to popular video sharing web sites like YouTube and many more.
    • Improve organic search engine results for your web site.
    • Build a following for your videos and market to them.
  • Local search and Directory listing campaign (Free!)
    • Add your video ads and enhance your online business directory - like YellowPages or Google Local.
    • Help customers easily find your business.
    • Improve organic search engine results for your business.

Campaign Budgets Screen Click on image to view full size Post your video ad on any website, on YouTube and more for Free distribution.

Campaign Planning Screen Click on image to view full size Select your budget, set your campaign schedule and go!

With Jivox, you pay only for the ads that are viewed or clicked so that your costs are predictable - with no hidden fees. Since you are in control with Jivox, you can select a subscription plan or specify a custom budget and campaign schedule. Learn more about Pricing.

Engage with your customers through interactivity features.

Jivox takes online video marketing to the next level with enhanced interactivity features to give end-users the capability to engage with your video ad. Unlike traditional banner and display ads, Jivox video ads come with rich interactivity features enabling viewers to share your video ads with their friends or to contact you through your video ad via SMS or email on the spot.

Campaign Budgets Screen Click on image to view full size Jivox's interactivity features give your prospects more ways to engage your video ad.