Jivox offers delivery of highly interactive video ads online, on mobile and tablet devices. Video ad units powered by interactive and social widgets add significant uplift to user engagement by allowing them to communicate with brands and advertisers. For online audiences, these interactive widgets can provide them with social sharing options, special offers, custom web apps, client testimonials or informational video clips, additional information and many other ways to interact with the brand without leaving the context of the website the ad was delivered to. The Jivox Platform allows for managing video ads as well as adding interactive elements to video ads which optimizes advertisers’ video content for online consumption for social sharing and maximum brand impact.